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Why a Good Video Producer Uses Your Backstage to Show How You’re Different

Posted on July 10, 2012 by Ron Strobel in Blog
Stage Image

Here’s a question. When you go to see a good play do you find yourself captivated by the action on the stage of the cast, the action, the lighting, and the sounds? Notice that you’re only allowed to see the front stage of the performance. You know that there’s action going on backstage, but you never get to see that – only the people who work in the play and the video producer get to see all of that action happening back there. You know it’s going on, but it’s invisible on purpose. If prior to the performance you were allowed to see, appreciate and experience all that’s happening back there at a frantic pace, you would be even more impressed with the actual performance on the stage. Yes?

Why a Good Video Producer is Essential

Well, understand that every business has a front stage and a backstage. A good video producer can show your clients and prospects exactly what you want them to see of your backstage operations. You can show them only what you want them to see; only what you’re proud of with regard to your backstage operations. Focus on demonstrating your unique yet unseen process, and for the first time they might clearly understand exactly what it is you do, how well you do it, and most importantly, how you differ from your competition.

A good video producer will take advantage of your back stage and make everything perfectly understandable. Your story is definitely worth telling and this will help convince your audience that you are the logical company to do business with, and if not, at least it gets you to a decision faster.

Interested in learning more? Contact us today for a free consultation and see what the power of video combined with a good video producer can do for your business or website.

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