Holganix, a leader in organic lawn care products for distributors and lawn care professionals, hired VideoNet to instruct their salespeople in ‘green technology’ regarding chemical free lawn care for larger industries. Presentations, testimonials, and demonstrations were videotaped to help increase sales for the 2011 season.

Weber Display & Packing, since 1893 they have been a Philadelphia landmark specializing in point of purchase displays and industrial and commercial product packaging , hired VideoNet for a virtual tour of their 200,0000 square foot facility in Philadelphia. This tour will also be broken down into modules for their website to show off their state-of-the-art machinery and capabilities. “These video modules will then be deployed to social media sites for the maximum exposure”, said Jason Miller, Director of Operations at VideoNet.

Ryan was here to launch the Voice, a multi-media center inside of Children’s Hospital where kids will be able to host radio shows, blog and even broadcast on closed circuit TV. Ryan says the idea behind it is simple.

“To try to life up the spirits of the kids who are going through tough stuff and sick kids,” explains Ryan Seacrest.

The EP Henry Company hired VideoNet to produce a series of four demonstration videos through a local Philadelphia ad agency. These roofing-related videos were designed to highlight the safety features of the products as well as distinguish them from their competition. “Companies look to us to solve a specific business challenge and a great video is very effective at that”, said Ron Strobel, President.

Just when you wake up to these facts you realize that in today’s world…words are inadequate. That’s why your elaborate text never gets fully read. That’s why you clicked to be watching this video instead of reading our text. Take the time necessary to craft a visual message. Remember the TV commercial, “this is your brain, this is your brain on drugs”. You see someone cracking an egg into a red hot frying pan. You hear the sizzle. You see the poor egg suffering. You get the message. Don’t do drugs because it affects your brain negatively. Educate and engage your prospects with clever imagery and you give your product or service a baked-in realism, currently missing perhaps? Look I know you’re busy, but being active and being productive are two different things. Bottom line; never tell someone something you can show them. Demonstrating with video rocks! Find a good video producer to find a visual core message and watch doors open for you.

You always want your crew members wide awake with the right attitude.

Do more than is asked, a simple concept that separates the true professionals from the wedding guys. It starts with first observing some determinations as to the level of expertise of your producer and/or people to be videotaped. If you decide that they know exactly what they are doing, then you need not say much at all. Just do your job and follow their instructions. But, if you determine that they are inexperienced, then you usually have permission to make critical suggestions so that their shoot goes much better than expected. Things like cut-aways, room tone, b-roll, their editor will love you for it in post.

Take an objective look at your website, your window to the world. Is it exciting?

Today we live in a world where people would rather click than read plain text. So add excitement by adding video to your site, providing them with something they can click on. Only 3% of websites have it! If you’re not sure what you would put on it, that’s what we do. We take a look at your competitor’s sites, your strengths, where you see opportunity in your market today, and then make some suggestions to you. As filmmakers, we tell you how we see it.

Bottom line, with video on your site people stay on longer, you will have increased traffic, and your site is more searchable. A bright idea to consider.

I’ve discovered that most crews ignore the obvious. Clean transportation. Most Producers are new to Philadelphia and don’t know their way around. So, they ride with us. There are no words to describe the look on a female producer’s face when she climbs into the back of a filthy, old vehicle to get to that next location. Our vehicles are new, clean, GPS equipped and our producers sit right up front where they belong.